What is the standard measure of premium tax for most insurance products in the UK?

The standard measure of premium tax for most insurance products in the UK is set at 20%. This tax applies to a wide range of general insurance policies, including motor and property insurance. The introduction of this rate has been consistent with the government's objective of regulating the insurance market while generating revenue.

In contrast, while some specific categories of insurance, like certain health and travel insurances, may have different tax treatments or exemptions, these are not the standard measure applied broadly to the majority of insurance products. Therefore, recognizing that 20% is the prevailing rate provides clarity on the general taxation framework within the UK's insurance sector.